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Nudges replace the Compose a Message functionality and allows allow for more communication from your school to students during an Enrollment Campaign. Each nudge is an email sent to your campaign list. You can customize the message sent to the student; however, the link and link text will always be the URL and text set in the first step of the Enrollment Campaign.
Nudge emails are sent the morning of the date chosen when you create the nudge. As with any email, some may be slightly delayed. To create a nudge, define your campaign and create your list of students for the Enrollment Campaign. The Nudges page opens.
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The data metric being referenced is an active term-level registration record where |
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If click and open rate tracking is enabled, we will track and display the individual click data for the tracking URL configured within the campaign. Additionally, within the campaign, we will display aggregated data, the number of emails opened, the number of links clicked, and the click-to-open rate. |
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Our application EAB Navigate replaces the links in your email templates with a custom link that when clicked, will redirect your students to the original link from your campaign email. When the user clicks, we will record the click event. |
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